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Rubellite

Primary colors
(red, blue, green) are the most desirable to buyers of gemstones.
This is one of the chief
reasons why ruby, sapphire and emerald are so highly prized, and
so expensive. With the exception of ruby and red spinel, there
is only one gemstone that occurs in a rich, dark-red color: rubellite.
Ruby and spinel are priced at levels of thousands of dollars
per carat. Red tourmaline therefore, at several hundred dollars
per carat, remains an attractive value and one that has significant
potential for price appreciation.
Tourmaline occurs
in virtually every known gemstone color, with more than 120 distinct
hues reported. Greens, blue-greens, blues and pinks are typical,
and these are the most in demand commercially. Red tourmalines,
especially ones that resemble fine ruby, are so rare that they are
almost never seen in jewelry stores, and remain essentially unknown
to the public. Typical rubellite colors include pink, rose-red
and violet, and intermediate shades. All are rare and beautiful,
and very underpriced considering their rarity.
The chemical impurities
that color a tourmaline red or pink are detrimental to the stable
growth of the material in its natural environment. These impurities
cause a growing tourmaline crystal to become internally flawed or
cracked; the more the impurity is present, the darker the red color,
and the more imperfect the final crystal. It is therefore extremely
rare to find dark violet, pink or red tourmalines that are "clean"
internally. Some day in the future the gemstone market will be fully
aware of this fact, and fine rubellite will be priced accordingly.
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